Hayden

Hayden

Brand Identity, Signage & Printed Matter

Platform is a 4-acre collection of shops, pop-ups and eateries in Culver City, nestled right under the Metro rail line. Anchored in the corner is Hayden, namesake of the neighborhood and led by Chef Ari Kolender, a James Beard Rising Chef award semi-finalist. In addition to the main brand elements, we hand-painted a giant mural visible from the Metro rail and the corner of Washington & National.

hayden.la

Photography
Laura Ford, Carson Brown

Big Thanks for the Mural Assist:
Mike Farrell

Painted by El Sapo Studios